About DRK Jewels – A Legacy of Fine Jewellery Since 1950
DRK Jewels is a heritage fine jewellery brand established in 1950 by Late Shri Dhani Ram Khanna in Delhi. Built on resilience, artistry, and trust, the brand has grown across generations while remaining deeply rooted in Indian craftsmanship and cultural values.
Despite facing hearing impairments, Shri Dhani Ram Khanna travelled extensively across South India, personally connecting with customers and building lifelong relationships. His belief that jewellery is an art driven by sincerity, emotion, and craftsmanship became the foundation of DRK Jewels.
Rooted in Indian Heritage & Craftsmanship
DRK Jewels draws inspiration from ancient Indian jewellery traditions, specialising in gold ornaments adorned with precious stones. Each piece is meticulously handcrafted by skilled artisans, blending time-honoured techniques with refined detailing to suit individual preferences.
At DRK Jewels, jewellery is more than adornment — it reflects culture, emotion, and timeless design meant to be cherished for generations.
Growth Across Generations
After establishing a strong presence in South India, DRK Jewels expanded into North India under the leadership of Deepak Khanna, son of the founder. With deep respect for heritage, he introduced timeless collections featuring Meena-Kundan and Polki with Diamonds, strengthening the brand’s identity in fine jewellery.
Today, DRK Jewels is led by the third generation, Paarth Khanna. A trained jewellery designer, he blends modern aesthetics with accomplished craftsmanship, creating jewellery that resonates with contemporary tastes while preserving traditional artistry.
Brand Representation & Communication
Heena Khanna, a branding and communication expert with over two decades of experience in fashion PR, represents DRK Jewels in Western India (Pune). She leads brand management, business development, media strategy, and all marketing initiatives, ensuring the brand’s legacy is communicated with clarity and sophistication.
Our Journey Through Time
1950 – DRK Jewels founded in Delhi by Late Shri Dhani Ram Khanna
1955–1975 – Extensive travel across South India to serve clients
1975 – Serving royal families, including the Raja of Ramachandrapuram
1978 – Honored with a royal artifact for excellence in craftsmanship
1985 – Deepak Khanna joins the business
1995 – Introduction of Polki jewellery & Diamond Kundan techniques
2000 – Flagship retail store launched in Chandni Chowk, Delhi
2012 – Paarth Khanna joins the business
2016–2019 – Luxury exhibitions across major Indian cities
2018–2022 – International jewellery exhibitions in the USA
2023 – Launch of lightweight jewellery collections
2024 – DRK Jewels e-commerce store goes live globally
Continuing the Legacy
With over seven decades of legacy, DRK Jewels continues to honour its heritage while embracing innovation. Each creation reflects a balance of tradition, design excellence, and craftsmanship — crafted for those who value timeless elegance.
